GreenPaxx Founder & CEO Cindy Schiff is no stranger to hard work. Born and raised in Queens, New York, she was taught by her Italian immigrant/refugee parents to be environmentally conscious out of necessity. The fourth of ﬁve siblings, Cindy grew up in a small apartment with a tiny backyard but nonetheless always had a vegetable garden, composted, and was taught that being wasteful was a sign of disrespect. This upbringing set the stage for a relentless work ethic and deep-rooted respect for the Earth and the meaningfulness of home cooked meals.
After graduating from the State University of New York, Cindy began her adult career in retail sales for The Limited Corp. She quickly turned her retail sales savvy into a lucrative career in wholesale for Capelli New York, one of the country’s largest women’s accessory companies. There, she grew her revenue to over $10 million annually but always felt like there was something more she needed to do. She decided to go back to school to become a Nurse Practitioner. After graduating nursing school at the top of her class, she worked the next four years as an RN at St. Francis, one of the nation’s top cardiac hospitals.
It was only after having four children through, that Cindy realized her responsibility for their health and her own. Combining her sales and health experience, she spent three years researching and developing a line of products geared towards the Eco-conscious health enthusiast. Having worked with silicone in the medi- cal ﬁeld for years as an RN, Cindy saw it as a viable non-toxic alternative to plastic. An avid runner and green smoothie junkie, she is passionate about making healthy living more fun. Her company, GreenPaxx, is dedicated to creating multi-function products with a long lifespan that support an organic, active lifestyle.
"Change happens in small steps, and the importance of changing just one habit can have a huge impact on your health and the environment."